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For the final project in this course, you are being asked to
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For the final project in this course, you are being asked to apply the concepts learned throughout the course to assist a small business owner in improving his business through the use of technology. Milestone One will be the first step in creating your report and recommendations to the business owner. The objective of this milestone is to further explore course concepts and incorporate additional perspectives and source material to analyze real world scenarios. Leverage both the textbook and external sources to complete the internship assignment.

Prompt

Harrison Kirby runs a local golf course with a shop of around 150 products. He wants to have a website that will facilitate e-business for his golf course. He wants online scheduling of tee times (including coordination of group play), online shopping, and social network integration. One difficulty of moving a small business from a traditional retail store to an online store is channel complications. Everything must be reconsidered. For example, how will he communicate with his customers? How will they find product information? How will he accept orders? How will he manage payments and shipping? These questions and many more have kept Kirby from making the e-commerce plunge.

Below you will find a letter from Kirby explaining what he would like you to do:

Dear Intern,

I have an interesting project for you. I am interested in an online presence for my golf shop. Specifically, I want to offer a few (less than 150) products online for in-store pickup or delivery. I would also like online scheduling of tee times.

I want you to research the web for companies that provide this type of product. Ultimately, you may recommend a combination of providers to accomplish all that I am trying to do. For example, your final recommendation may include a web hosting solution, logistics provider, and a CRM (Customer Relationship Management) tool. Or, perhaps you will find a product that can be customized to provide all the functionality in one piece.

Keep in mind that my shop is a small business, and I do not have resources to manage a complicated system. I need something that is fairly easy to implement, use, and manage. I have heard of online, cloud, as-a-service platforms that do not require local hardware. I think that this type of setup would be most useful to me, but I have no idea what type of software I should use to support my business.


Please review the final project document to see the requirements of the project and then use my first and second milestones to assist in the final project. 


IT 210 Final Project Guidelines and Grading Guide

 

Overview The final project for this course is the creation of a research paper based on Internship Activities from the text.

 

The final paper should demonstrate an understanding of the materials in this course, as well as the implications of new knowledge gained. The 3?4-page paper

 

should integrate new learning into the target company example and internship work. It may include explanations and examples from previous cases and

 

activities.

 

The purpose of the final paper is for you to synthesize the learning achieved in this course by describing your understanding and application of knowledge in the

 

area of business systems and the critical thinking process that has evolved. For this assignment you should choose any two of the concepts discussed throughout

 

the course and integrate your research on these concepts into your case proposal for the target company.

 

The project is divided into two milestones, which will be submitted at various points throughout the course to scaffold learning and ensure quality final

 

submissions. These milestones will be submitted in Modules Four and Six. The final submission will occur in Module Seven. Prompt In this final case study, you will synthesize the concepts learned throughout the course based on a series of Internship Activities that are the first two milestones.

 

Through the two assignments outlined in Milestones One and Two, you will recommend solutions to Harrison Kirby, while also incorporating additional

 

perspectives and source material to analyze real world scenarios and provide him with options to consider as part of his strategy to increase revenue and

 

influence customer interactions and experiences in his small business. You will leverage both the textbook and external sources to complete the final project.

 

From the milestone assignments, you will find that Kirby is interested in improving his business through the use of technology. As you learned in the first two

 

cases you worked for Kirby, he is focused on revenue through e-commerce and customer experience through intelligent systems incorporated with his web

 

presence. Take the opportunity to provide Kirby with some other technology opportunities to consider that would support his business venture in e-commerce

 

and intelligent systems. Within your final paper, choose two of the concepts below drawn from course readings. Provide detail and an explanation for each

 

concept, which will demonstrate how each can be leveraged to support business growth and/or create a streamlined operation for Kirby. Make sure to leverage

 

sound examples, products, and references where appropriate to further substantiate your findings. Course Concepts: Big data and knowledge management

 

Wireless, mobile computing, and mobile commerce

 

Social computing

 

Cloud computing

 

Business analytics and business intelligence solutions Your final product should answer this question: How will technology position Harrison Kirby?s business for future growth and for the enhancement of both

 

customer alignment and efficiency?

 

Specifically, the following critical elements must be addressed:

 

1. Case Synthesis

 

a) What is the purpose in Harrison Kirby asking you to collect this data and how will it impact his business? Start the assignment with 2?3 paragraphs

 

providing a description of Kirby?s business and the industry in which he operates. In this type of contemporary business organization, what is the

 

central role that IT is playing for Harrison Kirby?

 

b) Find a complementary or competing company in the same industry as Mr. Kirby?s. Take time to research the company and provide supported

 

evidence to communicate how IT may be playing a strategic role for that company in order to maintain or gain a competitive advantage.

 

2. Security and Ethics

 

a) What are the security or control issues that should be addressed as part of the technology selection process for Kirby?s business?

 

b) Propose how you would address ethics or information security issues as part of the technology selection process for Kirby?s business.

 

3. Findings and Recommendations

 

a) As the technical liaison for Kirby, you are providing him with critical information that he will use in making decisions on expanding the use of technology

 

to improve his practice. It is important that you write your response with conviction through well-developed recommendations based on sound

 

reasoning and evidence.

 

b) Include an embedded Excel object in your final Word document submission that includes a matrix of technical options that Kirby should consider in

 

his decision making process. The Excel file should include the columns below in an example based on cloud computing. Make sure that you

 

communicate to Mr. Kirby the challenges he should expect to face when introducing new technology into his business. c) Technology

 

Concept

 

Cloud Computing Product/Service

 

Name

 

Amazon AWS URL

 

http://aws.amazon.com

 

/ Solution Type

 

Storage ?

 

Amazon EBS Licensing/Cost

 

30GB Free Use Case / Value Statement

 

Business continuity Due to the sensitive nature of

 

transaction and customer data for

 

Kirby, he should consider a

 

backup/storage solution where he

 

can quickly recover from a potential

 

catastrophe and retain customers to

 

minimize loss and get back to

 

business quickly.

 

and provide examples of how Mr. Kirby can use this new technology to make better management decisions for his business in the future. Co

 

m

 

me

 

nt Articulation of Response Always include a title page with your name, the date, the course name/number, the title of the assignment or paper, and the revision (if applicable).

 

In the body of the paper, use headings and sub-headings. Do not jump from subject to subject without providing some type of heading beforehand.

 

Use correct grammar and punctuation. Capitalize the first word of a sentence.

 

Make the presentation as professional as possible. Think, ?If someone were to look at this paper, what would they think?? Sloppy papers may have

 

correct answers, but they still leave an overall ?messy? feeling when read.

 

Make sure you understand how to cite reference material within the text of your submission (e.g., according to John, ?citing in text is a key concept in

 

this course? [Doe, 2013]). Milestones Milestone One: Internship Activity

 

In task 4-2, you will submit Milestone One. In this milestone, you will first read through the Internship Activity in Chapter 7. For this activity, you will conduct

 

research to help Harrison Kirby, owner of a local golf course and golf shop, create an online presence. In this milestone, you will provide an overview of your

 

research, discuss your research selections, and discuss how you think your research will help Kirby accomplish his goal. This milestone will be graded using the

 

Milestone One Rubric.

 

Milestone Two: Technology Guide 4: Intelligent Systems?Internship Activity

 

In task 6-2, you will submit Milestone Two. In this milestone, you will first read through the Internship Activity in Technology Guide 4. For this activity, you will

 

build a technology matrix in Excel for intelligent systems by researching major golf websites that use extensive product information and reporting your findings to

 

Harrison Kirby. Include a 1?2 page narrative describing your findings, including which sites offered the best customer experience or the worst. Use examples and

 

references in your narrative to support your findings and provide Kirby with adequate detail to help him with his project. This milestone will be graded using the

 

Milestone Two Rubric.

 

Final Submission

 

In task 7-2, you will submit your final case study. It should be a complete, polished artifact containing all of the critical elements of the final product. It should

 

reflect the incorporation of feedback gained throughout the course. This milestone will be graded using the Final Project Rubric (below). Final Project Rubric Requirements of Submission: The Final Project Case Study should follow these formatting guidelines: use of three sources, 3?4 pages (not including the cover

 

page and bibliography section), double spacing, 12-point Times New Roman font, one-inch margins, and citations in APA format.

 

Critical Elements

 

Case Synthesis

 

Description of the

 

Business Case Synthesis

 

Complementary

 

Company Findings and

 

Recommendations

 

Critical Information

 

Findings and

 

Recommendations:

 

Embedded Excel

 

Object

 

Findings and

 

Recommendations

 

Management

 

Decisions

 

Security and Ethics

 

Control Issues Exemplary

 

Meets ?Proficient,? and

 

description of the business is

 

well-developed with supportive

 

details

 

(15)

 

Meets ?Proficient,? and

 

research related to a

 

complementary business is welldeveloped with supportive

 

details

 

(15)

 

Meets ?Proficient,? and

 

conclusions are insightful and

 

thoroughly defended with

 

evidence and detailed examples

 

(7.5)

 

Excel file has been embedded

 

correctly and contains 100% of

 

the required information Proficient

 

Provides effective and accurate

 

description of the business Needs Improvement

 

Description of the business is

 

ineffective and/or inaccurate Not Evident

 

Does not provide description of

 

the business (12.75)

 

Provides effective and accurate

 

analysis of the complementary

 

company (8.25)

 

Analysis of complementary

 

business is ineffective and or

 

inaccurate (0)

 

Does not provide description of

 

the complementary business (12.75)

 

Draws informed conclusions

 

that are justified with reasoning

 

and supported by evidence (8.25)

 

Conclusions are illogical and/or

 

not supported by evidence (0)

 

Does not draw conclusions (6.375)

 

Excel file has been embedded

 

correctly and contains at least

 

80% of the required information (7.5)

 

Meets ?Proficient,? and

 

conclusions are insightful and

 

thoroughly defended with

 

evidence and detailed examples

 

(15)

 

Meets ?Proficient,? and analysis

 

of control issues is welldeveloped, detailed, and

 

comprehensive

 

(15) (6.375)

 

Draws informed conclusions

 

that are justified with reasoning

 

and supported by evidence (4.125)

 

Excel file has not been

 

embedded correctly, but at least

 

80% of the required information

 

has been included in the paper

 

(4.125)

 

Conclusions are illogical and/or

 

not supported by evidence (0)

 

Excel file has not been

 

embedded correctly, and

 

required information is not

 

present in the paper

 

(0)

 

Does not draw conclusions (12.75)

 

Provides effective and clear

 

direction and recommendations

 

based on sound reasoning (8.25)

 

Response is ineffective and/or

 

unclear; recommendations are

 

not based on sound reasoning (0)

 

Does not provide direction or

 

recommendations (12.75) (8.25) (0) Value

 

15 15 7.5 7.5 15 15 Security and Ethics

 

Information Security Articulation of

 

Response Comments: Meets ?Proficient,? and

 

description of information

 

security is well-developed,

 

detailed, and comprehensive

 

(15)

 

Submission is free of errors

 

related to citations, grammar,

 

spelling, syntax, and

 

organization, and is presented in

 

a professional and easy-to-read

 

format

 

(10) Provides effective and clear

 

direction and recommendations

 

based on sound reasoning Response is ineffective and/or

 

unclear; recommendations are

 

not based on sound reasoning Does not provide direction or

 

recommendations (12.75)

 

Submission has no major errors

 

related to citations, grammar,

 

spelling, syntax, or organization (8.25)

 

Submission has major errors

 

related to citations, grammar,

 

spelling, syntax, or organization

 

that negatively impact

 

readability and articulation of

 

main ideas

 

(5.5) (0)

 

Submission has critical errors

 

related to citations, grammar,

 

spelling, syntax, or organization

 

that prevent understanding of

 

ideas (8.5) 15 10 (0)

 

Earned Total 100%

 







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